HOW CBD/CBG HAS EXPLODED ON THE BEAUTY INDUSTRY

The multi billion dollar beauty industry has seen explosive growth in recent months due to innovative lines of products containing CBD and CBG compounds. Read this article to understand why you are seeing CBD/CBG in your favorite brands and products, and how it can be used to benefit your skin this season and throughout the year. As hemp products find more ways to make it into your mainstream beauty regime, more people are embracing these premium products causing them to fly off shelves.
How CBD/CBG Benefit Your Skin
In order to fully understand the benefits of CBD and CBG on your skin, first you must realize what causes the most common skin conditions to occur. Your skin has an oily, waxy substance produced by your body’s sebaceous glands called sebum. Sebum serves some of the most important functions in your skin, such as reduction of water loss, protection from bacteria and fungi infection, and even plays a role in the regulation of your immune system among many others. As previously mentioned, the sebum are cells produced by sebaceous glands.

Technically classified as sebocytes, the sebum excreted from them is produced when there is a disruption to the sebocytes themselves. This is most often occurring as a result of inflammation or trauma directly to the cells themselves. When this inflammation or trauma occurs your skin may react in a variety of ways in an attempt to self correct the issue. Common reactions include swelling, pain, redness, breakouts and irritation. In some cases it may result in conditions such as eczema and psoriasis.
So, how does CBD & CBG help your skin cells? In 2014, a study was conducted through join research at the University of Debrecen in Hungary and the University of Lübeck in Germany, among others, and was published by the American Society for Clinical Investigation on the effects of cannabidiol on human sebocytes. Other, similar studies have since confirmed their conclusions on the reactions these compounds have on the sebostatic and antiinflammatory effects of human sebocytes. In layman terms, this means that the cannabinoids help reduce the very triggers of inflammation and irritation in human skin cells. Their conclusions included scientific data that shows CBD and CBG help to reduce the factors that contribute to oil production and acne, help reduce inflammation and the resulting skin issues, as well as hydrate skin cells thus protecting your skin from harsh dry external conditions.
Euphoric Facial Serum: CBD/CBG with Essential Oils
Many beauty and skin products have added CBD/CBG to their formulas to keep up with the latest in innovations and trends. In addition to the abundant benefits to the skin, the absorption of the cannabinoid compounds react with your endocannabinoid system, creating the “Entourage Effect.” Taking this one step further, Natural Blüm has added high quality essential oils that further increase absorption and hydration. The result is “euphoric,” hence the product’s name Euphoric Facial Serum.
A few drops of this help reduce skin irritation, hydrating skin at a cellular level, reducing inflammation while simultaneously making skin look younger, more nourished, and giving you that youthful glow you want to capture for years to come. Further research is being conducted on the isolated CBG compound and it’s ability to inhibit abnormal cell production, which has been linked to reducing cancerous cell development in the skin, also known as melanoma and basal cell carcinoma.
Check back with us as we keep you updated on the latest developments and published information in scientific research from around the globe on these powerful compounds.